Get involved
We’re excited to partner with Australian ethical shoe brand, TWOOBS, to amplify the Red Shoes Rock campaign across the country. Find out how you can get involved.
September is International FASD Awareness Month
Fetal Alcohol Spectrum Disorder (FASD) is the leading preventable developmental disability in Australia.
Let’s make September the biggest Red Shoes Rock ever!
Every September, we wear red shoes (or socks) to spark conversations about FASD. Join us by jumping on social media, checking out a local landmark that’s lit up red, or by starting a conversation about FASD with your loved ones.
The Team
The Foundation for Alcohol Research and Education (FARE), the National Organisation for Fetal Alcohol Spectrum Disorder (NOFASD), the National Aboriginal Community Controlled Health Organisation (NACCHO) and the FASD Hub Australia, alongside community advocates, are supporting Red Shoes Rock.
History of the Red Shoes Rock campaign
Red Shoes Rock is a global awareness campaign giving voice and support to those affected by prenatal alcohol exposure.
The campaign was started in 2013 by RJ Formanek, an adult with FASD living in Canada. He decided to wear red shoes to stand out, be noticed and start a conversation about his invisible disability.
In 2014 Jodee Kulp, a graphic designer, stepped in to help him build visibility and get the word out.
Jodee’s daughter Liz lived with FASD and was a passionate advocate working to create a world where FASD is better understood and prevented.
The campaign gained momentum and grew over the years, and Red Shoes Rock is now recognised all over the world!
